Reserved Spring Campaign 2011

We all love models, whether it's for their perfect faces or their perfect ways, and we definitely all love fashion, because it's amazing and... Well, because it's amazing. So for today's post, since you all missed me SO much from the break I took over the weekend (I hope you are all well!), I am combining our two favourite things - a beautiful girl and a gorgeous label!

Magdalena Frackowiak has been one of my favourite models for as long as I can remember - I remember when I was 12 I fell in love with her, not just for the clothes she wore, but her purely innocent and gorgeous look.
She is a Polish model who began appearing on popular label's runways in 2006. She was 16 when her mother sent her pictures to a Warsaw agency's modelling contest, which she won, and was consequently scouted by Darek Kumosa from Model Plus Agency.
From then she has been featured on many runways and magazine covers, most notable being Ralph Lairen, Alessandro Dell'Acqua, Oscar de la Renta, Vogue, Numero, the Victoria Secret's Fashion Show and most recently the 2011 Pirelli Calendar photographed by Karl Lagerfeld.

This season's collection by Reserved have been described as effortlessly stunning and undeniably stylish. The preppy/casual look can be worn by all body types and are classic enough to have a long lasting power through the season. With trendy pieces mixed with wardrobe classics that give the collection just the right amount of edge.
Zuza Krajewska and Bartek Wieczorek were behind the lens in this stunning city shoot, which takes place on the street, subway steps, high tower rooftops and even curbside. The classic city scenery truly blends with the looks featured.

So ladies, if you're looking for a brand new wardrobe for the hot summer season ahead, look no further than the Reserved Spring/Summer 2011 lookbook!

What are your thoughts on the new lookbook? Are you a fan or the label, or have you never heard of it? And what of Magdalena?
Hope you all had a fabulous Monday and a brilliant start to the week!
Love E ♥